Web3 Project Best Practices DOs and DONTs for Teams

The emergent terrain of Web3 is as promising as it is challenging, beckoning innovators and developers with the allure of decentralization, blockchain empowerment, and a more democratized internet. Web3 Project Best Practices are essential in this new paradigm, which comes with an array of responsibilities for project teams looking to build trust, maintain regulatory compliance, and foster a positive community. With this new paradigm comes an array of responsibilities and best practices for project teams looking to build trust, maintain regulatory compliance, and foster a positive community. Here’s a guide to the essential DO’s and DONTs for Web3 project teams.

Web3 Project Best Practices: DO’s for Web3 Project Teams

  1. DO Disclose Your Identities

Transparency is the cornerstone of trust in the Web3 ecosystem. As a project team, disclosing your identities is crucial. This does not necessarily mean giving away personal information but rather ensuring that there is a face or a name behind the project that people can relate to and trust. This builds confidence in your intentions and the legitimacy of your project.

You’re having doubts about it? Check out this informative NY Times article and ask yourself a question. Would you be willing to put your money at risk by investing in one of a thousand teams that don’t reveal their identity or experience?

  1. DO Maintain Contact with Your Loyal Community Members

The backbone of any successful Web3 project is its community. Maintain an open line of communication with your community members. They are not just your users; they are also your testers, your advocates, and sometimes your critics. Their feedback is invaluable for the iterative development of your project. Keep them in the loop with regular updates, AMA (Ask Me Anything) sessions, and active participation in community discussions.

  1. DO Be Transparent

Always be honest with your community, especially when delivering bad news. Web3 communities are incredibly resourceful and will often unearth the truth themselves. By being transparent, even when the news is disappointing, you demonstrate respect for your community. This builds a foundation of trust and understanding that can help mitigate negative backlash when challenges arise.

  1. DO Educate Your Community

Web3 is complex and often unintuitive to newcomers. Take the time to educate your community about the technology, the market, and your project’s place within it. Educational content can empower users to make informed decisions and engage more deeply with your project.

🛑 DON’Ts for Web3 Project Teams

  1. 🛑 DON’T Tolerate Overt Price-Related Discussion in Official Community Spaces

While the value of tokens and the financial aspect of projects is inevitably of interest to the community, overt price discussions in official community spaces can lead to compliance issues. Regulations around financial advice are stringent, and allowing such discussions can inadvertently give the impression of market manipulation. Instead, focus discussions on development, use cases, and project-related news to foster a more meaningful and compliant community space.

  1. 🛑 DON’T Over-Promise and Under-Deliver

The fast-moving nature of Web3 projects can often lead to the temptation of making grand promises to generate hype and attract investment. Be realistic about your project timelines and capabilities. Over-promising and under-delivering can severely damage your project’s reputation and trustworthiness

  1. 🛑 DON’T Ignore Feedback:

Whether it’s praise or criticism, all feedback is valuable. Engage with it constructively and show that you are listening. Ignoring community concerns can lead to a disconnect that might be irreparable in the long run.

  1. 🛑 DON’T Be Careless with Partnerships and Trust:

The adage “you are known by the company you keep” is profoundly applicable in the Web3 ecosystem. Partnerships can be accelerators for growth and credibility, but they can also be potential liabilities. Be judicious and thorough in vetting anyone you plan to align with your project. This includes collaborators, influencers, and even service providers. Conduct comprehensive due diligence to ensure that their values align with yours and that their track record is clean of malpractices. A partnership gone awry can have lasting repercussions on your project’s reputation and the trust you’ve built with your community. Remember that trust is the hardest to gain and the easiest to lose in the crypto space.


Embarking on a Web3 initiative requires a delicate balance of innovation and principled governance. Web3 Project Best Practices serve as essential beacons, helping to navigate the intricacies of a domain where technology meets human-centric values. By embracing a philosophy that values clear communication, strong community ties, adherence to legal standards, and strategic partnerships, Web3 teams can establish a solid foundation of trust and authenticity that propels their projects to enduring success.

If you’re a startup owner, embarking on the journey to create your first community, or if you need assistance with the existing one, our team of web3 veterans is here to assist you. Sign up for a free consultation today, and elevate your online presence.